Planning a new website or a redesign for your Fort Collins business? Guardian Solutions can help with the website project and the search work around it. Decide which existing content to retain, which services need clearer pages, and which work should continue after launch.
We are based in Colorado Springs and collaborate through Zoom. Start with a free website and SEO audit with a 30-minute consultation. The review provides recommendations with no purchase obligation; design and implementation are separately scoped.
Discuss your current website or tell us about the redesign.
Put search requirements into the website project
Guardian’s website design service includes discovery, research, content, responsive design and development. The proposal defines the pages, functions, review rounds and launch work. For a redesign, the existing website is part of that discussion, not just a visual reference.
For example, replacing a single services page with separate pages changes more than the menu. The brief needs to identify what each new page answers, what existing information remains useful, where older URLs should lead, and how visitors reach the right inquiry form. These are project-planning questions, not evidence that your site needs more pages.
Bring the current address, proposed changes and priority services. If you have existing search or inquiry reports, they can inform the discussion. New layouts should be considered alongside content and technical requirements rather than treated as a substitute for them.
Separate the launch work from the continuing work
Use the proposal to make these handoffs explicit:
- Content and URLs: identify pages to keep, change or retire, who supplies and approves the content, and any required redirects.
- Launch checks: identify who checks the agreed pages, mobile contact paths and forms, along with relevant crawl and indexing settings.
- After launch: distinguish support and maintenance from further keyword research, service-content improvements and technical SEO.
Confirm these responsibilities in the proposal. Hosting, ongoing support and marketing have their own agreed scope. Guardian also offers WordPress support and Joomla support when the appropriate work is on an existing site.
Choose the SEO scope that follows the project
Ongoing SEO can address keyword, competitor and search-intent research, service-page content, titles and structure, internal links, and technical crawl, indexing and performance issues. The proposal sets priorities, responsibilities and reporting according to the website and agreed effort.
For a separate local-visibility need, Guardian’s one-location local SEO plan is $495 per month, with no long-term commitment. It includes research for 10 local keywords, Google Business Profile optimization, review tools and monitoring, weekly Google posts, a Q&A strategy, directory syndication and monthly heatmaps. Website repairs, extra locations and expanded service-area content need separate scope. The local plan is not a website migration budget.
In Guardian’s published Add All Electric case, a Dallas–Fort Worth electrical contractor had already paid for professional-looking websites that were not producing useful inquiries. The next project paired service-focused pages and conversion paths with local, technical and ongoing SEO. For a redesign discussion, identify what the new site needs to explain and enable, and which optimization work should follow launch.
Discuss the project before the important choices are fixed
Share what is changing and whether a designer or developer is already involved. The free review can help identify questions to resolve before selecting the paid scope.
Before starting your project
Can my current designer implement the recommendations?
Yes. The audit provides recommendations that can be discussed with your existing developer. Agree who will implement and verify each change before commissioning work; the free review does not include those changes.
Will a redesign preserve all of my existing rankings?
Guardian does not guarantee search rankings. Existing content, URLs and technical requirements should be considered during the project, and the agreed launch checks should be distinguished from continuing SEO.
What should I send if the new website is already underway?
Send the current website address, the changes being planned, your priority services and which work your current provider is responsible for. Those details help the conversation focus on remaining decisions rather than automatically proposing another rebuild.